Marketing Operations | Systems & Workflow

The art of getting things done…

#1

Build Systems That Keep Growth Moving

When teams scale faster than their structure, chaos creeps in — deadlines slip, priorities blur, and performance flattens. I help agencies and brands create operational clarity: aligning people, process, and platforms so creativity and execution can thrive together.

#2

Scaling Shouldn’t Mean Slowing Down

Growth exposes what isn’t working. Creative and marketing teams hit bandwidth limits, workflows get messy, and data turns into noise instead of insight. Without a unified operating system, you’re forced to react instead of lead. That’s where I come in, turning scattered processes into repeatable systems that keep momentum moving forward.

#3

Where I Fit In

I partner with executives and leadership teams to design scalable operations that connect business goals to everyday execution. From resource planning to workflow automation, I build frameworks that give teams the visibility, accountability, and speed they need to deliver real results. Whether you’re refining internal structure, integrating AI into your operations, or aligning cross-departmental goals, the focus is the same: making complex organizations run smoother.

How I Help

Program & Project Management Systems

Turn delivery into a discipline. From intake to execution, I design systems that balance throughput with quality — effort/impact scoring, forecasting, and post-mortems built into every process.

Operational Design & SOP Development

Bring structure without bureaucracy. Playbooks, roadmaps, and responsibility models that clarify who does what, when, and why — keeping teams aligned and accountable.

Resourcing & Capacity Planning

Build teams for performance, not exhaustion. Capacity models, workload mapping, and structure design that balance creative energy with operational reality.

Testimonial

Marketing Ops

Sean has been an incredibly valuable member of our team both as our marketing leader and as a freelancer. His approach has always been very collaborative and he always brings ideas and urgency to his work. Over the two years we worked with Sean, he has led our marketing team, managed our online advertising, email program, social media, blogs, SEO and website optimization.

He worked great with our marketing, product and leadership teams. Communication has been proactive, and he has been great at keeping everyone on schedule.

We’ve also come to value Sean’s ideas and energy. He brought a fresh perspective to our business and guided us through any new opportunities.

Along with keeping our marketing program on track, he was always mindful of our business success. Sean was thorough in reporting on all of our marketing channels and keeping leadership apprised of performance in a highly transparent way.

We would definitely recommend Sean for a company’s marketing program. He is reliable, a great communicator and passionate about helping people succeed.

United Sport and Cycle

After working with the United team for months, I stayed onboard to support team transitions and executing on their major 75 anniversary campaign.

Lisa Ross

Co-Owner

Proof in Practice

TBWA Canada

Standardized program management across creative and strategy teams — improving forecast accuracy, project throughput, and delivery consistency.

The Brick

Scaled online operations from $18M to $100M+ in four years through two platform migrations, national dropship integration, and unified marketing operations.

Goodmorning.com

Introduced agile planning and sprint cadences across 11 web properties, reducing release friction and improving collaboration between marketing, CX, and engineering.

AI & Ops

Make operations smarter.

Integrate AI tools for task automation, creative support, and resource forecasting. From custom automations to AI-assisted reporting, I help teams focus on work that drives growth instead of managing work that slows them down.

Learn More

How it Works…

Every engagement is built to hand off cleanly so your systems keep working long after the project wraps.

#1

Discover

Identify business goals, process gaps, and existing tools.

#2

Design

Build a tailored operational framework and success metrics.

#3

Implement

Deploy tools, governance models, and playbooks that stick.

#4

Optimize

Review performance data and refine for continuous improvement.

Let’s Talk!

If your teams are working harder than they should, or your growth feels harder than it should, it’s time to rethink how your business runs.
Let’s design operations that scale with you.

Contact Me