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Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Id volutpat lacus laoreet non. Eu ultrices vitae auctor eu augue ut lectus. In ante metus dictum at tempor commodo ullamcorper…
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Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Fames ac turpis egestas maecenas pharetra convallis. Eu scelerisque felis imperdiet proin fermentum leo vel orci porta. Sit amet nisl suscipit…
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Fames ac turpis egestas maecenas pharetra convallis. Eu scelerisque felis imperdiet proin fermentum leo vel orci porta. Sit amet nisl suscipit…
Have you ever shopped for a dress shirt? You know, the shirts with a hundred pins, cardboard forms and a 15 minute journey to try it on?
My friend and I needed matching shirts as groomsman (super cute) and not being experts in sizing, we must have tore through a dozen packages before finding the right look and fit.
I tried to find stats about how much of our lives we spend waiting (checkout lines, on hold, etc.) but I couldn’t find one, so I’m making one up. An average North American will spend over 8,000 hours waiting in their lifetime! That’s almost an entire year!
‘Customer Transacts’
That’s where the sticky notes ended on a long wall with an arrayed rainbow of squares. Each had a key feature of our website from the landing pages to the checkout. Beneath the line were all the suggestions for improvements…
You learn best from mistakes, but it’s far more fun when it’s someone else’s mistakes.
One of my earliest lessons in user design occurred while I was still in sales. We bid on a large government project for a registration software. We lost out on a big government deal for a registration software. We pretty much had the thing already built, a great price, expertise, BUT NONE OF THAT MATTERS. I was pretty bitter.