The “AI Honeymoon” is over. In 2026, curiosity is no longer a strategy. While 88% of firms have deployed AI somewhere in their workflow, a staggering two-thirds are still failing to reach real scale. They are trapped in “Pilot Purgatory”,…
Strategy defines direction. Technology provides capability. Operations is where AI either works or quietly fails. Most AI initiatives do not stall because the models are weak. They stall because the organization never figures out how to run them day to…
AI only creates value at scale when the technical foundation can support it. Moving from experimentation to real operational impact depends less on choosing the right model and more on how the system is designed, connected, secured, and maintained. A…
AI adoption does not fail because of technology. It fails because people are not brought along with it. While infrastructure enables AI, culture determines whether it is actually used. Industry research consistently shows that the vast majority of AI failures…
For Artificial Intelligence to transition from an experimental technology to a driver of competitive advantage, organizations must move beyond ad-hoc adoption. Strategy is the compass that ensures AI initiatives align with business goals rather than just technical possibilities. A robust…
Func-Spec Chapter 2 REsearch Research is where I find true leadership in marketing happens. It’s easy to make some basic assumptions about what to do and who the customer is, but actually digging into the market landscape takes time. What…
It’s possible to be too close to your own business. You look at it everyday. Whether it’s your website, your store, your team or your solution; it’s easy to lose your customer’s point of view. You might find yourself bored with the look, the sound, or something about your brand and want to tinker. You gain a bias for change.
Headless commerce is a pretty straight forward concept. Separate your front-end experience from your back-end commerce engine, and now you have the ability to implement changes on either more easily.
Simple enough right? That’s why so many technologies exist as stand alone CMS platforms or payment gateways. This empowers companies to choose the right technology for their business, but also supports change in a more efficient way.
Don’t just embrace change, invest in it.
Failure isn’t the risk, that’s a natural byproduct of business. We have to accept there is an inherent risk of failure we can learn from.
The real risk is sustained mediocrity.
It’s the big changes we fear, so we continuously keep making small ones. Over time, we fall further and further behind the competition who release better features, services or products that meet customers' expanding expectations.
I like to fill the walls with printouts of designs. Webpages, emails, ads - both internal and our competition. They’re a good way to make comparisons, stimulate ideas and review work that has been accomplished.
When doing reviews with designers, I get them to point at the wall and tell me which one they feel was a great design. Often the elaborate creations with bright colours get chosen, and yes they are beautiful, but are they great?